Superfood 65% British Grass-Fed Lamb

Grass-fed lamb is leaner than grain-fed equivalents, with a naturally higher ratio of omega-3 to omega-6 fatty acids. It's also a genuinely different protein from the chicken that dominates most dry food ranges — which matters if your dog has been on the same food for years and is starting to show signs of sensitivity or disinterest.

This is the recipe for the dog that needs a change. Not a sensitivity food in the clinical sense, but a clean rotation option with a single named protein source, British provenance, and no grain. The lamb is sourced from British grass-fed animals, with 35% freshly prepared and 30% dried — 65% total. Naturally occurring collagen from the freshly prepared content supports joints and skin. A superfood blend of mint, pomegranate, mulberry, broccoli and fennel adds micronutrient breadth.

Made in Lancashire, dispatched direct. No middleman, no extra road miles, no warehouse stop between the factory and your door.

Complete working dog food for adult dogs. VAT-free.

Available in 2kg and 15kg.

Composition
65% Lamb: Freshly Prepared Lamb (35%), Dried Lamb (22%), Lamb Fat (5%), Lamb Gravy (3%). Sweet Potato, Beans, Beet Pulp, Dried Superfood Blend (Including Mint, Pomegranate, Mulberry, Broccoli, Fennel — each equivalent to 4% fresh ingredients), Omega 3 Supplement, Minerals, Fructooligosaccharides (175 mg/kg), Mannanoligosaccharides (50 mg/kg), Olive Extract (0.01%).

Nutritional additives per kg: Vitamin A 14,423 IU, Vitamin D3 2,000 IU, Vitamin E 96 IU. Zinc 48 mg, Iron 48 mg, Manganese 34 mg, Iodine 0.96 mg, Selenium 0.19 mg.

Analytical constituents (per 100g)
Crude protein: 27.5% | Crude oils and fats: 15.5% | Crude fibre: 3.5% | Crude ash: 12% | Moisture: 8%

Feeding guide

Introduce gradually over two weeks. Always provide fresh water.

This product is classified as working dog food in line with HMRC guidance and is zero-rated for VAT.